NO.4 is a streetwear fashion shop located on the Hermosa Beach pier in Southern California. They carry several highly coveted and hard to get accounts with exclusive retailers like Undefeated & Stussy. We designed a clean, easy to use, high-fashion website integrated with an e-commerce CMS.
The design was developed to be appealing to buyers of this growing niche, yet easy to maintain by the client. We built the site to be SEO friendly, creating friendly URLs. This allows Google to index product content rather than meaningless database references. Only launched a couple years ago, they are flying through the online orders, mostly from overseas.